For Startups
I help startups find the right channels, build the marketing foundation, and scale early growth.
You're finding product-market fit or scaling early growth, and you need marketing leadership without the cost of a full-time CMO. I work with startups doing $1M–$10M to bring senior marketing strategy: I choose the right channels, build the messaging, and set up the systems that let you scale. I work ~10–20 hours/week embedded in your business, giving you the leadership you need at the stage you're in.
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What you get
Channel Selection & Testing
I help you choose which channels to test first (content, paid, outbound, partnerships) and run experiments to find what works.
Messaging & Positioning
I build your positioning, ideal customer profile, and messaging so your story resonates with buyers.
Foundation Systems
I set up the marketing stack, tracking, and reporting infrastructure so you can measure what matters.
AI Workflow Implementation
I build AI systems for content, outreach, and research so your small team can compete with bigger players.
What we build together
- Marketing strategy and channel plan
- Messaging and positioning documentation
- Marketing stack setup (CRM, analytics, automation)
- AI workflows for the tasks that pay off most
- Weekly leadership sessions with founders
A clear marketing foundation that lets you scale growth without scaling headcount linearly.
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