Sales Follow-Up Gap Calculator

How much pipeline is your follow-up process leaking?

Inbound leads convert ~10x worse the minute they go cold. This calculator stress-tests your follow-up process, speed, cadence, routing, tracking, and puts a defensible dollar number on the leak so you can decide what to fix first.

Takes ~3 minutesFounders & sales leaders running an inbound + follow-up processNo email required to see results

Quantify the annual revenue leak from slow response time, weak cadences, and routing gaps, in hard dollars.

See which of the five biggest leak drivers is costing you the most pipeline today.

Walk away with the three highest-impact fixes and the one AI workflow worth installing first.

Your inputs

Walk through your inbound + follow-up process.

About 3 minutes. The more accurate your inputs, the tighter the dollar number.

How many net-new inbound leads/MQLs hit your CRM each month?

/mo

Across all sources, content, paid, partnerships, referrals.

Average closed deal value ($)

ACV / annualized contract size, whichever you usually quote.

Lead-to-closed-won conversion rate?

Honest baseline, what closes from inbound today.

Typical first-response time on a hot inbound lead?

Average # of follow-up touches before a lead is given up on?

Industry research consistently shows 6–8 touches is the sweet spot.

How consistent is the follow-up cadence?

How are leads routed to a rep after they come in?

How do you currently track follow-up activity?

No email required. Your answers stay on your device until you ask for the full report.

Free AI GTM Audit

Want a human read on your GTM?

A grader is a starting point, not a strategy. Book a free 30-minute AI GTM audit and I'll stress-test your GTM live, map the 2–3 highest-impact workflows, and tell you exactly what to fix first.

Request a Free AI GTM Audit

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